| Customer
Contact Strategies Did
you know that analysts estimate that by increasing customer
retention by 5% can increase your bottom line by 25-40%?
Now isn’t
that worth investigating?
A recent survey
into why customers leave their existing suppliers carried
out by the Chartered Institute of Marketing uncovered
some dramatic findings:
| Move
or Die |
4% |
| Other Company
Friendship |
5% |
| Competition |
9% |
| Product Dissatisfaction |
15% |
| No Customer
Contact Strategy |
67% |
Do you know who
are your most profitable clients? Are you communicating
with them often enough? When was the last time you visited
them for an informal meeting?
At K2 Marketing
we can help you to identify and develop key account
strategies that will not only enhance your position
with your customers but will see immediate effects to
the bottom line.
To see how contact
our strategy team. |
